Branded experiences aren’t necessarily something new, though we’ve seen them become a more significant part of successful client strategy in recent years. This is, in part, due to audiences’ need to connect with thought leaders – and each other – in authentic, value-driven ways. There is plenty of research that shows the impact these experiences have on near-term and long-term brand awareness and affinity – making it hard to argue the importance of thoughtful branded experiences. At Read more »
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You Say Goodbye, I Say Hello.
Here at shark&minnow we are starting the year with a great deal of gratitude. 2014 was a year of big change for Eric & I. shark&minnow saw amazing growth…as did our household with the addition of our precious little Max. We have been honored & humbled to work with our amazing clients. Our clients have trusted us & in the process opened themselves up to try new things,… Read more »
Talking #AudibleIdeas at Eaton Corporation
We have the distinct pleasure of working with many clients where the challenge is not creating a brand/product story, but helping them to find a brand-right way of telling that story to their various audiences. It’s no surprise to most of our clients that content, to use a cliche, is king. What often times is a bit of a culture shift is helping them to find their voice in a way that is entertaining, valuable… Read more »
Move to Cleveland
Recently we were approached by Joy Roller, President, Global Cleveland. Since meeting her upon returning to Cleveland 5 years ago, we’ve had the pleasure of getting to know her in different capacities (first while she worked at the Detroit Shoreway CDC when we were residents/began TEDxCLE in that area, then as she took the helm at emerging talent attraction organization Global Cleveland, next as she took the stage for TEDxCLE 2013… Read more »
Being a Clevelander is big part of the success story
CLEVELAND, Ohio–Whether you spend your life in Greater Cleveland, leave for good or–like many–leave and come back, that Clevelandness shapes the way you work and innovate. That’s the subtle theme behind this year’s Cleveland TEDx event, the speaker series designed to enlighten and inspire with ideas condensed down to 18-minutes. The fifth edition of TEDxCLE—an affiliate of the popular series of TED conferences–will unfold Friday afternoon at the Cleveland Museum of Art. It’s offering 14… Read more »
Urban Sounds
Sonictravlog is a mobile app that allows users to record and listen to sounds recorded by other people located in different places. Through geotagging, the sounds uploaded will appear in a soundmap. There are two recording modes: Timer mode: the app will record a short clip from time to time automatically. This acts as a sound diary. Navigate mode: the user can record sounds according to a route they’ve created or joined. Users can interact with… Read more »
Free Homes to Writers in Detroit
A new nonprofit organization called Write a House is refurbishing three two-bedroom houses in Detroit and accepting applications for writers to move in, rent free. Their mission is to “to enliven the literary arts of Detroit by renovating homes and giving them to authors, journalists, poets, aka writers. It’s like a writer-in-residence program, only in this case we’re actually giving the writer the residence, forever.” Poets, journalists, novelists, and anyone who falls somewhere in between… Read more »
Free Amtrak Rides to Writers
Amtrak is now offering residencies to writers that want to set-up shop aboard Amtrak trains for long roundtrip rides dedicated solely for the purpose of writing. Jessica Gross, a New York City-based writer, took the first residency, traveling from NYC to Chicago and back, and documented her journey here. This concept of residencies could translate nicely to other environments that innately provide experiences infused with self reflective time. Environments such as libraries and museums… Read more »
Gregory Porter – 1960 What?
“The next great male jazz singer”—NPR Music
“Liquid Spirit is shot through with gospel, blues and R&B influences… the title track pairs soulful horns with a deep, enveloping bassline that frames the California native’s supple tenor.”—Wall Street Journal
“Gregory Porter [is] a powerful baritone who writes his own songs… from a more ’70s or early ’80s-oriented place in the African-American jazz tradition, strong and sometimes experimental yet serenely unacademic,… Read more »
Red Bull House of Art: Detroit
Anyone that watched the Grammy Awards on Sunday saw a Red Bull commercial promoting the House of Art. “Red Bull House of Art is a program for up and coming artists to develop their skill and showcase their abilities in a collaborative and inspirational environment by exploring new themes and innovative ideas. From Baroque to Banksy, the art world is always rebuilding from the foundation up. It’s this principle that is the bedrock… Read more »
The Pulse of a City
Pulse of the City is an interactive public art installation installed in five locations in Boston that turns pedestrians’ heartbeats into music. It combines art, design and technology to promote the use and celebration of public space in an uplifting and imaginative way.
From the artist, George Zisiadis:
We designed music that would complement different heart rate levels. The unit detects your pulse and then an algorithm determines the best sounds to play for you…. Read more »
Smart Growth for Cities
Today, 3.6 billion people live in cities around the world. However, by 2030, 5 billion people, 60% of the world’s population will live in cities. In effort to better understand how we can improve cities, McKinsey & Company conducted an in-depth research study, interviewing 30 stakeholders, including mayors and other city government officials, in cities on four continents. Their efforts resulted in a report titled “How to Make a City… Read more »
Martha Stewart Loves Her Grey Cardigan
While we’re sure Ms. Stewart shares our fondness for the evergreen (or grey) wardrobe staple, we’re actually talking about the Brian Jasinski’s design outfit. Four years ago we began seeing his distinctive, often retro-inspired style popping up at galleries & boutiques throughout the Cleveland area. We loved the work so much that Eric commissioned a custom piece based on a photo of the two of us that we have hanging in our living… Read more »
Health, Not Healthcare
We were humbled to have been included in a small group of folks that were invited to The Sydell and Arnold Miller Pavillion at The Cleveland Clinic (or more specifically, its unbelievable roof terrace – I’m told there is lunchtime yoga up here and I want IN) last week for a state-of-the-Clinic event. After a few minutes of mingling, hors d’oeuvres eating & beverage enjoying, we gathered to hear from… Read more »
People for Smarter Cities
IBM is committed to creating solutions that help cities all over the world get smarter, in order to make life in those cities better. That’s why IBM and Ogilvy Paris worked together to spark positive change with the “People for Smarter Cities” project, and unite city leaders and forward-thinking citizens. To spread the word, Ogilvy created outdoor advertising with a purpose: a bench, a shelter and a ramp that are not only designed to be beautiful, but to be useful to city dwellers as well.
Time After Time
The heritage of Detroit is rooted in craftsmanship, quality and making the world move. Shinola, a watch factory, bicycle workshop and leather goods manufacturer has embraced this legacy, and redefined what manufacturing and Detroit mean to the world in the 21st century.
Detroit is a finalist for Summer X Games
ESPN announced the competing cities had been narrowed down to Detroit, Chicago, Austin, Texas and Charlotte, N.C. Organizers Kevin Krease and Garret Koehler, with the support of city administration, business leaders and other stakeholders, submitted their official bid for the project in early April.
American Noise
We stumbled upon “American Noise,” a documentary by Nokia Music and The Sundance Film Festival that reveals the emerging sounds of our nation. It’s a great series, and we’re looking forward to the future additions as the investigate the rest of the country. It features: NYC PORTLAND LA DETROIT NOLA ATL If you scroll to the bottom of the page you can also… Read more »
TEDxCLE 2013 to focus on collaboration as key to Cleveland’s future
Cleveland’s fourth official TEDx event, TEDxCLE will take place Thursday, March 21st, 2013 at the Cleveland Museum of Art, beginning at 1 p.m. At TEDxCLE, Cleveland’s innovators will speak on a variety of topics in order highlight areas in which Cleveland is excelling and reinventing itself. This year’s event highlights ways that the corporate & non-profit sector as well as those at the grassroots level can come together to create a bright, sustainable… Read more »
Cleveland Jewish News: Jews of Interest
We were recognized as “Jews of Interest” by the Cleveland Jewish News! Read the article “CJN Jews of Interest: Hallie Bram Kogelschatz and Eric Kogelschatz” here and watch the video below. Thank you Mike Butz for an outstanding article.
Full Cleveland
Nonprofits are part of the fabric of Northeast Ohio. Did you know that there are… 4,700 public charities in Cuyahoga County $35 billion in total assets 1,400 private, corporate and community foundations $140 million foundation dollars to Cleveland nonprofits annually 12% nonprofit employment as a share of total private employment View the infographic as an image Learn more about nonprofits in Cleveland and visit the Foundation Center website