You Say Goodbye, I Say Hello.

Here at shark&minnow we are starting the year with a great deal of gratitude. 2014 was a year of big change for Eric & I. shark&minnow saw amazing growth…as did our household with the addition of our precious little Max. We have been honored & humbled to work with our amazing clients. Our clients have trusted us & in the process opened themselves up to try new things,… Read more »


Free Homes to Writers in Detroit

A new nonprofit organization called Write a House is refurbishing three two-bedroom houses in Detroit and accepting applications for writers to move in, rent free. Their mission is to “to enliven the literary arts of Detroit by renovating homes and giving them to authors, journalists, poets, aka writers. It’s like a writer-in-residence program, only in this case we’re actually giving the writer the residence, forever.” Poets, journalists, novelists, and anyone who falls somewhere in between… Read more »


Gregory Porter – 1960 What?

“The next great male jazz singer”—NPR Music

“Liquid Spirit is shot through with gospel, blues and R&B influences… the title track pairs soulful horns with a deep, enveloping bassline that frames the California native’s supple tenor.”—Wall Street Journal

“Gregory Porter [is] a powerful baritone who writes his own songs… from a more ’70s or early ’80s-oriented place in the African-American jazz tradition, strong and sometimes experimental yet serenely unacademic,… Read more »


Detroit is a finalist for Summer X Games

ESPN announced the competing cities had been narrowed down to Detroit, Chicago, Austin, Texas and Charlotte, N.C. Organizers Kevin Krease and Garret Koehler, with the support of city administration, business leaders and other stakeholders, submitted their official bid for the project in early April.


Retooling the Motor City

For decades Detroit has been a poster child of the misfiring American dream but amid block after block of post-industrial decline there are signs that Motor City is jump-starting its economy. Years of under investment have left a blank canvas for social entrepreneurs and small business owners keen to revitalise a broken metropolis. Monocle heads downtown to sample the green shoots of recovery.

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Love Letter to the Motor City

I have a secret.  Something that I’ve never told Eric, but I will divulge to you now. Growing up, I was pretty sure there was nothing good that came out of Michigan. Now, you have to understand that that particular sentiment was stemmed from the sports rivalries that spanned the generations.  Ohio State/Michigan.  Or, for someone who has been a basketball fanatic for as long as she can remember, the days of the Detroit Pistons’… Read more »


Creativity: The Essence of Change

A look at creativity in advertising, an economic recession and its affect on urban revitalization. The great David Ogilvy once said, “It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night.” The essence of our industry is in big ideas and creativity. These elements help to communicate information in a persuasive manner by captivating the attention and interest of individuals. Big ideas and creativity can create brand awareness and in some cases even change brand perception, preference or image. The crucial point here, from a holistic perspective, is that big ideas and creativity are the answer to change – whether in advertising or other industries.

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