We reveal actionable insights that educate, inform and inspire, fostering the perfect environment for enlightened creativity and innovation. However, the analysis doesn’t end there. We  track and monitor brand health metrics in order to calibrate as needed and optimize performance, delivering your desired ROI. Our research and insights services include:

Market Research Methodologies

  • Qualitative Market Research
    • In-depth Interviews (IDIs)
    • Dyads
    • Triads
    • Micro Groups
    • Focus Groups
    • Online Panels
    • Ethnography
    • Shop-alongs
    • Intercepts
  • Quantitative Market Research
    • Surveys
    • Polls

ACTIONABLE!NSIGHTS

  • Brand Intelligence
    • Ad Testing
    • Brand Health Metrics
    • Brand Positioning
    • Brand Loyalty Programs
    • Product Testing
    • Product Positioning
  • Business Intelligence
    • Net Promoter Score
    • Sales Forecasting
    • ROI Modeling
  • Competitive Intelligence
    • Competitive Analysis
    • Creative Strategy
    • Media Spend and Mix
  • Customer Intelligence
    • Audience Segmentation
    • Market Segmentation
    • Customer Relationship Management (CRM)
  • Social Intelligence
    • Digital Anthropology
    • Social Media Metrics Tracking
  • Analytics
    • ROI Optimization
  • Reporting