Posted by Eric Kogelschatz on October 13, 2011 · Leave a Comment
Copy, combine and transform. Remixing and mashing up culture, and defining a generation. The Mashup Class.
Category Art & Design, Culture, Marketing, Music, Technology · Tags Banksy, Behance Network, co:, Collaboration, Community, Craft, Create, Creative Commons, Culture, Defiance, Everything is a Remix, Girl Talk, Instrumental, Larry Lessig, Made by Many, Mashup, New York Public Library, OBEY, Openess, Piers Fawkes, Poster Boy, Press Pause Play, PSFK, Remix, Richard Florida, Share, Shepard Fairey, Steven Johnson, The Creative Class, The Creator Class, The Invention of Air, The Mashup Class, The PurpleList, Transform, Victors & Spoils, Walking on Eggshells
In a recent article for The Atlantic, famed Urbanist Richard Florida comments:
“It’s abundantly clear that the economic crisis and Great Reset have caused mobility, which has long been a hallmark of the American economy, to stall, making it harder for both individual workers and local economies to adjust to new economic conditions.… Continue
Category Cleveland, Culture · Tags brian jasinski, Cleveland, cleveland plain dealer, collinwood ohio, Danielle Deboe, dredgers union, e. 4th street cleveland, Grey Cardigan, joseph hughes, native clothing, native clothing cleveland, Northcoast Zeitgeist, northeast ohio, Richard Florida, Room Service, sean bilovecky, the atlantic, Wrath Arcane
Posted by Eric Kogelschatz on January 29, 2009 · 2 Comments
A look at creativity in advertising, an economic recession and its affect on urban revitalization. The great David Ogilvy once said, “It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night.” The essence of our industry is in big ideas and creativity. These elements help to communicate information in a persuasive manner by captivating the attention and interest of individuals. Big ideas and creativity can create brand awareness and in some cases even change brand perception, preference or image. The crucial point here, from a holistic perspective, is that big ideas and creativity are the answer to change – whether in advertising or other industries.
Category Cities, Culture, Detroit, Marketing, Technology · Tags Advertising and Marketing, Apple, Apple iPod, Big Ideas, Boston, Change, Cities, CreateDetroit, Creativity, David Ogilvy, Detroit, Dot-Com Bubble Burst, Economy, Hope, HP, Innovation, JetBlue, Malcolm Gladwell, Michigan State University, Modernista!, New York Times, Next American City, NPR, Ogilvy & Mather, Planning For Good, President Barack Obama, President Franklin D. Roosevelt, Professor John Silver, ReadyMade, Recession, Richard Florida, Six Apart, Steve Jobs, Talent, Technology, The Creative Class, The Flight of the Creative Class, The Great Depression, The Idea Village, The New Deal, The Rise of the Creative Class, The Spirit of Detroit, The Tipping Point, Tolerance, Wall Street, Wired, Worldchanging
