Intelligence
Marketing Modern Intermodal
IANA EXPO 2023
An In-depth Panel at IANA EXPO 2023
Intermodal has long been the efficient, sustainable, secure, and cost-effective option for freight. Ironically, it can sometimes be seen as complicated due to the multiple components that give it its very adaptability. How do you make the complex simple? How are brands developing marketing strategies to position themselves strongly for the road ahead? These questions and more will be answered by Hallie Bram Kogelschatz, CEO & President of shark&minnow, with transportation experts from BNSF Railway and IMC Companies at IANA EXPO 2023.
Don’t miss this thought-provoking topic and insightful panel at the premier event for intermodal professionals.
Panel Abstract
WHO: Intermodalists and transportation professionals
WHAT: Marketing Modern Intermodal panel at IANA EXPO 2023
- Hallie Bram Kogelschatz, CEO & President, shark&minnow
- Katie Hower, Vice President Domestic Intermodal, BNSF Railway
- Katie Hooser, Chief Marketing Officer, IMC Companies
- Moderator: Jennifer Karpus-Romain, Executive Director, Transportation Marketing & Sales Association
WHEN: Tuesday, September 12th, 11:30 AM PST – 12:30 PM PST
WHERE: Long Beach Convention Center, 300 East Ocean Boulevard, Long Beach, CA 90802
WHY: To gain a strategic advantage over your competition in the intermodal landscape
Work
A selection of case studies that changed the tide for our clients in the shipping and logistics industry.
