Work
HFLA – Annual Report
Design // Annual Report
The Client
The Hebrew Free Loan Association (HFLA) is a non-profit organization that gives interest-free loans to people in the Northeast Ohio community who lack access to traditional lending sources. They aim to empower individuals to become financially self-sufficient and secure.
The Challenge
“Our work is transformative for people in need, however, our brand does not convey the impact that we have on the community.” – Internal Stakeholder
HFLA of Northeast Ohio needed an updated annual report to give to donors attending their annual philanthropic gala. shark&minnow developed an annual report that could live beyond the gala by reaching a broader audience and engaging readers with life-changing stories.